Challenge
A local artist needed a steady drumbeat of platform-native content for Reels and TikTok without having to clear a shoot-day from their songwriting schedule every week.
Approach
We structured the engagement as one shoot day per month, producing a month's worth of weekly Reels, TikTok clips, and story sequences — all pre-edited, captioned, and queued for scheduled posting so the artist only had to show up to the shoot.
Results
The package ran for twelve consecutive weeks, the artist's Reels views tripled over the engagement, and the format is now a standing monthly retainer heading into their next release cycle.